2 weeks Ago By [email protected] (Ayushi Jain)
Meta is taking big action against spammy content on Facebook. Meta has launched a long-term initiative to improve the Facebook's Feed and make it more relevant for creators. Meta has also outlined several key steps for creators to succeed on the platform.
Meta is taking big action against spammy content on Facebook. With over 2 billion people visiting Facebook daily, the platform aims to help authentic creators reach their audience. Still, some accounts have been trying to cheat the system to increase views, gain followers quickly, or unfairly profit from content.
These “hacky” tactics, according to the company, have made it harder for genuine creators to get noticed and grow. In response, Meta has launched a long-term initiative to improve the platform’s Feed and make it more relevant for creators. The first step is to crack down on spammy content.
“In its place, we’ll prioritise content from creators who share original content and authentically engage with their audience,” the company announced in a blogpost. Also read: EU fines Apple and Meta in first big crackdown, here’s why Meta has outlined several key steps for creators to succeed on the platform. First, they are recommended to post high-quality, original content regularly.
Creators should experiment with what resonates best with their followers and check insights on the Professional Dashboard to refine their strategies. Creators should engage in real conversations with their audience, whether that’s through comments, shares, or collaborations. Content that sparks meaningful interactions or resonates with current trends will have the best chance of standing out.
Also read: OpenAI would buy Chrome if Google is forced to sell, says ChatGPT chief at antitrust trials One important change is the reduction of spammy tactics. Accounts using irrelevant captions or excessive hashtags will have their reach limited. Also, posts with unrelated hashtags will only be visible to followers and won’t be eligible for monetisation.
Additionally, Facebook will be cracking down on spam networks that flood the platform with fake accounts. Facebook is also enhancing its security measures to protect creators from impersonators. In 2024, the platform removed 23 million fake profiles trying to imitate real creators.
Also read: Google paid Samsung big to preinstall Gemini AI, authorities push for tough penalties Tech news writer by day, BGMI player by night. Combining my passion for tech and gaming to bring you the latest in both worlds. View Full Profile.
