1 week Ago By Aashna Nadkarni
New week, new films. Friday saw the much-awaited release of Emraan Hashmi starrer Ground Zero and Pratik Gandhi, Patralekhaa’s controversial film Phule. While the fans of the actors had been excited to finally watch the film on the big screen, it failed to create as much buzz on social media and gain traction from the audience.
Despite garnering positive reviews from the critics the films have yet to pull a significant number of crowds to the theatres. The movies have earned Rs 1 crore and Rs 24 lakhs respectively. A post shared by Excel Entertainment (@excelmovies) Talking about Ground Zero’s earning on Friday, the occupancy of the film across the country was 8.
63%. However, there was a considerable increase during the night shows with a 14.06% occupancy.
While the Tejas Prabha Vijay Deoskar directorial day one earning surpassed the numbers of Superboys of Malegaon (Rs 50 lakh), it failed to beat the earnings of Loveyapa (Rs 1.15 crore) and Azaad (Rs 1.5 crore), which has tanked at the box office.
SEE ALSO: Ground Zero Trailer: Emraan Hashmi Brings Forth One Of BSF’s Best Operations In Kashmir To The Screens On the other hand, Phule managed to rake in just Rs 24 lakh on its first day of release. The film managed to find itself in controversy even before its release. For those who don’t know, Phule delves into the life and struggles of social reformers Jyotirao Phule and his wife, Savitribai Phule.
A section of the Brahmin society had called for protests against the film’s release. A post shared by Zee Studios (@zeestudiosofficial) Considering the films are receiving tough competition from Akshay Kumar, R Madhavan and Ananya Panday starrer Kesari Chapter 2, it will be interesting to see if the movies manage to succeed in the coming weeks or not. SEE ALSO: Phule Review: Pratik Gandhi, Patralekha Shine In Heart-Wrenching Tale Of Caste Defiance And Human Triumph.
