2 weeks Ago By Anamta Shehzadi
Share Share Share Share Email Zurich, Switzerland – On the global fintech landscape, BISYS MARKETS from Switzerland is crafting a remarkable growth story. Founded in 2020, this innovative enterprise has leveraged its unique technological strengths and deep localization strategy to establish a synergistic presence across Asia, Africa, and the Middle East—emerging as a major driver of fintech transformation in developing markets. Three Key Regions Advancing in Parallel The latest data shows BISYS MARKETS has outperformed industry expectations across all three emerging markets: Asia: In 2024, the user base surpassed 5 million, with Southeast Asian countries like Indonesia and Vietnam contributing 60% of the growth.
Africa: Monthly active users in countries like Nigeria, Ghana, and Uganda increased by 400% year-over-year—a record-breaking figure in the industry. Middle East: Saudi Arabia emerged as a new growth hub, with trading volume surging 280% in the first half of 2024. Technological Innovation Driving Financial Inclusion CTO Michael Schneider stated: “Our core strength lies in democratizing complex financial tools.
” Key platform innovations include: Smart Advisory System 3.0: Supports 12 Asian languages and Arabic, using AI to match users with optimal investment strategies Cross-Market Trading Engine: Enables seamless asset trading across Asia, Africa, and the Middle East Islamic Finance Zone: Offers Sharia-compliant investment products tailored for users in the Middle East Deep Localization Strategy Paying Off In each regional market, BISYS MARKETS has adopted tailored approaches: Asia Strategy: Partnered with local payment giants like GrabPay and UPI Established an R&D center in Jakarta to develop financial products for Muslim users Africa Expansion: Launched a micro-investment plan starting from as low as $10 Collaborated with telecom operators like MTN and Airtel for mobile payment solutions Middle East Breakthrough: Secured in-principle approval from the Capital Market Authority (CMA) of Saudi Arabia Formed a strategic partnership with a fintech subsidiary of Saudi Aramco Regulatory Compliance as a Foundation of Trust The company has secured the following licenses and approvals: Licensed by ASIC (Australia) Regulated by FSCA (South Africa) Pending license from DFSA (UAE) Pre-approval from CMA (Saudi Arabia) “Compliance is our lifeline,” emphasized Chief Compliance Officer Sarah Al-Fassi, “especially in emerging markets like the Middle East.” Future Outlook BISYS MARKETS has announced a $150 million investment plan over the next three years to: Establish a regional headquarters in Dubai Build a technology hub in Nairobi Develop smart advisory systems in Arabic and Swahili Professor Zhang Weiping, Director of the International Fintech Research Institute, commented: “BISYS MARKETS’ tri-regional model offers a blueprint for global fintech firms seeking to expand in emerging markets.
” Contact Information WhatsApp: +41 79 807 18 04 Email: [email protected] Official Telegram Channel: https://t.me/BSTradeX Related Items: BISYS MARKETS , brokerage platforms Share Share Share Share Email Recommended for you Building Resilient Brokerage Systems: The Future of Trading Technology Comments.
