'We tried Easter eggs to find the best – and the cheapest came out on top'

In the ultimate taste test just in time for Easter, our team tucked into a selection of supermarket and luxury Easter eggs — and the results may surprise you. With a range of flavours, price points and packaging styles, we wanted to discover which eggs really deliver on taste, creativity, value and visual wow factor. Eggs were scored on a number of factors from richest chocolate to best value and here were the top three in each category: Coming out on top was Lidl’s Deluxe Triple Chocolate Marbled Egg priced at £6.

99, wowing our panel with its rich, smooth texture and blend of white, milk and dark chocolate. Close behind was Tesco’s Raisin & Biscuit Chocolate Egg, which delivered nostalgic Dairy Milk Fruit & Nut vibes that scored major points for flavour and texture. Rounding off the top three was Morrisons' The Best Belgian Dark Chocolate with Pink Himalayan Salt, a more refined option with a grown-up twist.



For the adventurous eaters, Morrisons' The Best Belgian Milk & Blonde Chocolate with Caramel, Pretzel & Honeycomb stood out, scoring high for its bold and unexpected flavour combo. It also ranked well for value, but landed mid-table in the overall ranking and the richness category. Waitrose’s No.

1 Blonde Chocolate & Biscuit Flat Egg brought something different to the table with its buttery blonde chocolate and biscuit crunch — ideal for sweet-toothed snackers, but not the best value for money. Aldi’s Specially Selected Salted Blonde & Milk Chocolate Caramel Double Indulgence was another creative twist, but some testers found it a little too sweet to handle. Aldi’s Specially Selected Salted Blonde & Milk Chocolate Caramel Double Indulgence was another creative twist.

(Image: Clarion Communications) When it came to decadence, Hotel Chocolat’s Extra-Thick Egg – Exquisitely Nutty blew everything else out of the water. With its premium, ultra-thick shell and nut-studded dark chocolate, this was indulgence on another level. When it came to decadence, Hotel Chocolat’s Extra-Thick Egg – Exquisitely Nutty blew everything else out of the water.

(Image: Hotel Chocolat) Morrisons’ Pink Himalayan Salt Dark Chocolate Egg and Waitrose’s No. 1 Dark Chocolate & Nut Flat Egg also scored well for chocolate quality. For those after a bargain, Lidl’s Deluxe Orange Chocolate Marbled Egg offered top-tier flavour at a budget-friendly price, while the triple chocolate version also landed among the best in value and taste.

Again, Morrisons’ Caramel, Pretzel & Honeycomb Egg was recognised for offering something different at a reasonable price point. If you’re looking for something to impress on the ’gram, The Ivy Collection Easter Egg is hands-down the prettiest pick. If you’re looking for something to impress on the ’gram, The Ivy Collection Easter Egg is hands-down the prettiest pick.

(Image: The Ivy Collection) Priced at £22, this elegantly decorated, collectable tin comes filled with rich Belgian truffles dusted in cocoa, and milk and white chocolate bunnies complete with an edible Ivy Bunny motif. Launching for the first time this Easter, the egg is available for pre-order via The Ivy Collection’s website. While luxury brands like Hotel Chocolat and The Ivy bring the wow factor, this year’s sweet surprise is that affordable supermarket options — particularly from Lidl and Tesco — are giving premium names a run for their money.

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