Train takes, diss tracks and TikTok clips: politicians pull out the stops to win over gen Z voters

Analysis by marketing firm finds Albanese far outpacing rivals on TikTok engagement. Also: leaders drawn to the marginals; and FriendlyJordies hits backPolls tracker; election guide; full federal election coverageAnywhere but Canberra; interactive electorates guideListen to the latest episode of our new narrative podcast series: GinaGet our afternoon election email, free app or daily news podcastThe 2025 federal election marks an important time for voters born in the internet age, as gen Z and millennial voters significantly outnumber baby boomers heading to the polls.And what better way for politicians to connect with the youth than through TikTok – right?Sign up for the Afternoon Update: Election 2025 email newsletter Continue reading...