2 weeks Ago By Matt Murschel
UCF Athletics Association Inc., has filed a breach of contract lawsuit in Orange County against Core Group Real Estate, LLC and CORE RE HOLDINGS, LP. The lawsuit claims that the athletic department and CORE LLC entered into a marketing agreement on March 3, 2022, which would designate the company as the “Official Real Estate Partner of UCF Athletics.
” Orlando Business Journal was the first to report the lawsuit. Under the agreement, the company’s logo would be featured in digital signage at athletic events, as well as in radio advertising, and CORE LLC would receive game-day privileges. The company also would be allowed to use UCF logos and trademarks in advertising.
The marketing deal was set to run through June 30, 2025 and was worth $197,500. However, CORE LLC failed to make payments and was eventually served with a written notice by UCFAA for delinquent payments on Sept. 17, 2024.
Ten days later, the company filed “Articles of Dissolution” with the state because “COMPANY IS DISSOLVING VOLUNTARY [sic] AND WILL NO LONGER BE DOING BUSINESS UNDER THIS ENTITY NAME.” According to the lawsuit, UCFAA claims that after filling its Articles of Dissolution, CORE LLC and/or CORE LP accepted benefits under the marketing agreement by hosting a corporate tailgate before UCF’s football game against Colorado on Sept. 24, 2024, and using at least 4 tickets for admission to the game.
UCFAA claims that CORE LLC continued to operate, albeit under a new name, as CORE LP to avoid its liabilities. The organization is seeking $136,416.67 in damages, plus attorney’s fees, costs, and pre- and post-judgment interest.
The case is scheduled for a non-jury trial, commencing on Sept.14, 2026, at the Orange County Courthouse. A pre-trial hearing is set for Aug.
12. Matt Murschel can be reached at [email protected].
